Alexander Technique Website

New website and new posture

We worked with Rebecca Rees to build a new website for her business - Natural Spine Health and learnt a thing about how movement and balance are key to improving our postures.

Rebecca learnt about Parasola whilst caring for vegetables at an allotment in the village where Paul lives. After giving tips on sowing seeds, they talked about their jobs and Rebecca shared that her website had a number of problems. It had stopped being editable, didn't effectively showcase Rebecca's healthcare business and needed to move to new web hosting. We copied the existing design and pages using a WordPress block theme. This means that the design of the website is completely controllable within the WordPress editor and is not reliant on page builders or plugins. Having a good design and professionally photos (ALALA Design Studio) meant that we were able to rebuild Rebecca's website in a short timespan. We moved web hosting from Ionos which was expensive to Parasola Hosting. Rebecca is able to manage the website herself very easily now.

With the confidence of a new, fast website Rebecca has listed herself on Google Business so that she appears on local maps. She has been profiled in local magazines and runs taster sessions at the village hall. Overall, bookings for sessions at her studio increased significantly. We're hoping to add a blog feature to the website soon.

About Parasola
Parasola was founded by Paul Dyke, a Digital Design professional in 2019. He has worked with top brands including McDonald's, Lloyds Bank and The National Lottery and wants to help brands to improve their visual design.
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