Web Design

Web Design

We've helped businesses to build beautiful websites that people enjoy using. From planning to design, our team can help you realise the best way to tell the world about your product or service. Whether your website is a brochure, professional service or shop, we can quickly get your ideas off the ground.

Key functionality and requirements

We meet with you to understand the key functionality your website requires. Functionality is the actions that visitors should be able to achieve on the website - like buying a product, creating a user profile or completing a form. We will also look at the top level sections of the website that make up the main navigation and how these link together. This forms a written brief which is broken down into costed parts.

Visual User Interface (UI) design and branding

Unless you are a completely new start-up, we review your current brand guidelines and marketing and help to understand how these should be used, boosted or refreshed. This includes typography, colour schemes, photography and graphics and writing style. We work with you to understand your industry and competitors to match best practice and step out ahead. Your visual design should be consistent across your digital marketing and so we can prepare design patterns for you that can be used on any device or platform.

Wireframe, prototype and build

We are flexible in our approach to reaching a design that you can sign off. It depends on your budget and how involved you would like to be. Some projects involve us researching and presenting several ideas others we work much more collaboratively, creating quick prototypes that you can see on screen and react to.

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About Parasola
Parasola was founded by Paul Dyke, a Digital Design professional in 2019. He has worked with top brands including McDonald's, Lloyds Bank and The National Lottery and wants to help brands to improve their visual design.
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